A Symbolic Gesture or a Sign of Deeper Corporate Compassion?
Gurugram | June 14, 2025 — In observance of World Blood Donor Day, Maharatna PSU REC Limited hosted a voluntary blood donation camp at its corporate headquarters in Gurugram. The initiative was conducted in partnership with Lions Blood Centre, aiming to highlight the critical importance of regular blood donation in India.
Themed around the WHO’s global call — “Give blood, give plasma, share life, share often” — the event was more than symbolic. It drew participation from REC employees across departments, signaling a growing culture of civic engagement within corporate corridors.
Leadership that Leads by Action
What set this event apart was the personal participation of REC’s CMD, Jitendra Srivastava, who not only inaugurated the camp but also donated blood himself, sending a strong message on executive accountability and empathy.
“Our responsibility doesn’t end at board meetings. It begins where our communities need us the most,” said Srivastava during the event.
The presence of international kickboxing champion Sudhir Saxena as the Guest of Honour brought energy and inspiration to the occasion. “A healthy body and a responsible heart — both are crucial,” he said, encouraging youth and corporate workers to treat blood donation as a duty, not a charity.
Stats, Sentiments & Symbolism
While exact figures on units collected weren’t publicly disclosed, internal sources confirmed a significant employee turnout, with a notable number of first-time donors stepping up.
Key Highlights:
- Collaboration with Lions Blood Centre
- Active participation of CMD Srivastava
- Guest appearance by kickboxer Sudhir Saxena
- Strong employee response to the CSR call
- Aligned with global health day observance
Beyond the Donation Camp
The event fits into REC’s broader CSR framework, which includes initiatives in rural electrification, education, skill development, and healthcare. Blood donation may seem a small act in that list, but it represents something deeper, a shift from transactional CSR to human-centered responsibility.
But questions remain. Will this be a one-off observance or lead to a sustained program across REC’s regional offices? Will other public sector units follow, or was this simply an annual checkbox?
The SanvaadGarh Viewpoint:
This isn’t just about units of blood — it’s about the lifeblood of corporate integrity. REC has stepped forward with compassion and action. But whether this sparks a domino of genuine CSR across India Inc. is a question only time will answer.
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